Why By the Pound?
Frustration generates creativity, If you let it
Packaging cookies is easy by the dozen. Bites of Paradise, well, no two bites are the same. Different sizes, different melds of deliciousness. I was a little stymied.
It came to me in the shower.
“Sell Paradise by the Pound.”
I liked it so much, I trademarked it.
And then I ran with it…